Gumpert comeback at 2016 Geneva Motor Show
Gumpert. A lot might not know the brand. It might sound familiar, it might ring a bell, but you can’t remember where you heard it from or what it is. Well, this is why I’m here guys! I’m going to refresh your memories, and with good reason. Indeed, a Gumpert comeback is planned for the 2016 Geneva Motor Show, and will be reborn as « Apollo Automobil« .
But let’s back it up a little bit: what is Gumpert? Gumpert GmbH is a german manufacturer, known among die-hard petrolheads for being the geniuses behind the Apollo. And that’s about it. Indeed, there has only been ONE real and true model in the Gumpert range. Forget the Tornante or whatever else they tried to come up with back then to try and give a boost: none made it into production. There is only the Apollo, which has known many declinations: Apollo, Apollo S, Apollo Enraged. Many people never liked the Apollo and its brutal, very german lines. The car was deemed too extreme, which explains why it never really achieved the success I think it deserved: I felt it was a true game-changer in the supercar world, alongside Pagani & Koenigsegg.
But I’m not one of the « Gumpert haters » (I know it’s very simplistic to put it that way too): I LOVE the car. Though I would probably never be able to fit in one (it looks almost as tight as an F1), I’ve always been a fan of its extra-terrestrial and agressive looks. And the sound it made… Oh, the sound. Thunder, rumbling. You could feel this beast was made for the track. As they say themselves « Apollo is the son of Zeus, responsible for victory and symbol of masculine beauty« . Funnily enough, I’ve mainly seen it driving on public roads. This is why I’m very excited for a Gumpert comeback in 2016!
Gumpert GmbH has known a lot of hardships in the past few years. From having financial difficulties to being bankrupt (in 2012). Since then, we had no news, none whatsoever. Most considered Gumpert dead, or at least a sick animal to put down after struggling so much. But there has been rumors of a takeover, and it is now confirmed: Hong Kong investors will give the german brand a new life. With over 40 cars built all over the world, and a huge part of them located in Hong Kong, this does *not* come as a surprise for me (well, once you know that little detail).
We now have a bit more details on the car. After much teasing throughout January and February 2016, we now know a little bit more about what is coming: the Apollo N. To be perfectly honest: the core DNA of the Apollo still seems to be there (Gumpert has teased with a white Apollo throughout February). As I’m a fan of the original design, I can’t help but already appreciate this one as well. Can’t wait.
Image credit: Apollo Facebook page.